You’re busy building and growing a business, so these things are often deprioritised, forgotten or overlooked while you’re deep in product development, GTM strategy, etc. Or you decide to look each other in the eye and agree you’re all in it for the long haul. But if you have co-founders, investors, etc. then a founder agreement needs to be in place…
Why do you need a founder agreement?
Sadly, because founder fall-out is so common and it can be catastrophic.
You won’t believe it will happen, but it does, often. As a company grows the potential for diverging ideas on how to run it increases. And if there’s a serious disagreement where founders can no longer agree on how to work together:
- it will be difficult/ impossible to find an agreed way forward,
- the business becomes hamstrung and difficult/ impossible to run, and
- it becomes difficult/ impossible to attract investors.
So, you need a mechanism to deal with it quickly, including a legally enforceable ability to remove a founder and get back some or all of their shares. This is where terms you’ve probably heard of come in, e.g. good/ early/ bad leavers, (reverse) share vesting, cliffs, etc. Institutional investors insist on them for good reason. It’s basically like a ‘pre-nup’.
What absolutely needs to be covered in a founder agreement?
Cap table management – these clauses ☝️help keep your cap table under control, which is key when heading towards later stage investment and/or an exit (sale/IPO). Incoming investors hate seeing ex-founders holding a significant %, and it can affect valuation and/ or put them off investing. It can also cause admin problems when trying to get sign off from disaffected shareholders, which you’ll likely need to do every time you fundraise. So having a mechanism to take or buy back their shares is key, and they can then be used to incentivise new hires without diluting existing shareholders.
What else should be covered in a founder agreement?
Decision making
In the early stages decision-making is informal. However, investor shareholders will often want a say in how big decisions are made, like board changes, budgets, high level hires, etc., even if they’re not on the board. And as the company grows, clarity in governance becomes more important.
Founder commitment
Founders need to be fully committed to the business. If not and/or they leave, you need to protect the existing business by having restrictions in place stopping them from setting up in competition, taking know-how, staff, clients etc.
Reporting requirements
This sets out the information all/major shareholders will want to receive, usually monthly, regarding the business: revenue, spend, performance, customer acquisition, product development, staff, etc.
Planning for a smooth exit
Minority shareholders should have ‘tag along’ rights so they can participate in a sale of the business, and majority shareholders will want ‘drag along’ rights so they can force the minority to sell if the board/ majority decide to do so.
Don’t leave it too long
Don’t let sorting a founder agreement slip down your list of priorities, investing in it early on will save time, stress and potentially significant legal, accounting, etc fees in the future. To discuss it in more detail, get in touch with us here info@legaledge.co.uk.
